A good website not only helps you build your brand's

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f you are in front of a potential client, since, if they do not have the financial capacity to make a purchase, they will not make it. Contact history . If during the contact points they have shown any interest in getting to know your brand, products or services better, you are probably in front of a potential B2B client. Identifying potential B2C clients On the other hand, B2C customers can be identified by understanding the following: The stage of the customer journey they are in . You have to analyze if they are just in the discovery stage or if they are already aware of the need to acquire a solution. The customer profile and discover if they identify with your company's values ​​or if they have the essential characteristics of your buyer persona . The contacts he has had with your company . This way, you can discover if they have already shown

any interest in what you sell or if they have made any Telemarketing Data meaningful interaction with your brand, which will indicate to you that they are a potential B2C customer. Analyzing your audience will help you discover who your potential customers are and that way you can develop your strategy to direct them towards the moment of purchase. How to attract potential clients? With Digital Marketing it has become easier to capture leads and obtain the tools that allow you to direct them towards conversion. Next, we will show you some strategies based on Digital Marketing to attract potential clients. Create a good website

digital presence, but it is also a channel for your potential customers to find you. To do this, you must create a strategic website with the necessary information so that the potential client knows you better and has an excellent experience in your domain. Increase your database When you increase your database you can nourish it and obtain various leads from it. To that end, you can share rich material , interactive content , and even forms, for those who want to take the next step. Interact with your customers Interaction is essential to help a user advance through the sales funnel. Therefore, you should be on the lookout for contacts that encourage a response. That goes for your website, your